Legal Information

cash247 Privacy Policy

Last updated: December 17, 2025

1What/Who cash247 Is & How This Privacy Policy Works

1.1 About cash247

cash247 is the brand name under which Siddhi Traders Private Limited, an RBI-registered Non-Banking Financial Company (NBFC), conducts its lending operations and related financial services.

Partner NBFC details:
Name: SIDDHI TRADERS PRIVATE LIMITED
CIN: U51109WB1989PTC047253
Registered Office: Holding No 113/722, Near Fire Station Above Pyramid Steel Furniture Alipurduar Jalpaiguri, West Bengal 736121
Website: https://siddhitpl.com/lsppartner/

1.2 Purpose of This Privacy Policy

This Privacy Policy explains how cash247 collects, stores, manages, uses, shares, and processes your Personal Information and Sensitive Personal Information when you use our Websites, Apps, and Platforms.

1.3 Acceptance

By using our Websites, Apps, Platforms, or any services we offer, you acknowledge and accept the terms of this Privacy Policy.

1.4 Consent Requirement

You may be required to give consent for cash247 to collect, use, store, disclose, or process your Personal and Sensitive Information.

1.5 Prior Consent

Any consent previously given while using our platform will continue to apply to all existing data you shared with us.

1.6 Updates

We may update this Privacy Policy from time to time. We encourage users to periodically review this page.

2What Information We Collect About You

2.1 Personal Information

Personal Information refers to any data that can be used to identify you directly or indirectly.

2.2 Sensitive Personal Information

Includes financial data, credit history, bank information, card details, biometric identifiers, and health-related data, unless publicly available.

2.4 Categories of Data We Collect

  • Identity & Login Details: Name, gender, DOB, user ID, login credentials.
  • Contact Information: Phone, bank details, UPI ID, credit/debit card details.
  • Identification Information: PAN, Aadhaar, KYC documents, photographs.
  • Transaction Data: Payment gateway info, timestamps, status, bank issuer info.
  • Technical Information: IP, device model, OS, browser details, geolocation.
  • Credit & Lending Data: Salary slips, bank statements, credit scores, bureau data.
  • Marketing Data: Communication preferences, cookie data, service interaction data.
  • Device/Phone Data: SMS (financial only), camera, microphone, location, files (with consent).

2.4.9 Financial SMS Access

cash247 reads only financial SMS from official 5 or 6-digit senders to verify income and cash flow. We do not read private or personal SMS.

2.5 Partner Lender Access

Phone Data may be accessed by Partner Lenders for KYC and risk assessment. cash247 does not store this data.

3How We Collect Your Information

3.1 Direct Collection

We collect information when you apply for loans, interact with our platform, complete KYC, request support, join promotions, or grant device permissions.

3.2 Third-Party Collection

Includes data from banks, credit bureaus, merchants, payment partners, or publicly available records.

4Lawful Grounds for Processing Your Information

We process Sensitive Personal Information only with your explicit consent and in compliance with Indian laws.

5App Permissions & Data Collection

5.2 SMS Permission

Only financial SMS are read for risk evaluation. No personal or private messages are accessed.

5.2 App List Permission

We collect metadata of installed apps to detect fraud or risky activities. No personal app usage is tracked.

5.3 Location Permission

Used only once for service eligibility, address verification, and risk profiling.

5.4 Device Permission

We may collect device model, OS, and storage details — no IMEI or permanent identifiers.

5.6 Camera Permission

Required for digital KYC. Used only for identity verification. We do not collect biometric data.

6Purposes for Processing Personal Information

  • Identity verification & authentication
  • Processing transactions
  • Providing services across Platforms
  • Risk assessment, KYC checks & fraud detection
  • Legal compliance & regulatory reporting
  • Relationship management
  • Marketing and promotional communication
  • Research, analytics & product enhancement

7How We Share Your Information

  • With service providers for KYC, verification & technical support
  • With Partner Lenders for credit evaluation
  • With credit bureaus for score retrieval
  • With merchants and financial institutions
  • During mergers or acquisitions
  • When legally required by regulators or law enforcement

For detailed inquiries, contact: +91 9217812623

8Marketing

You may receive marketing messages unless you opt out. All marketing follows Indian law.

9Data Retention & Deletion

cash247 retains your Personal Information only as long as necessary. Partner Lenders may retain data longer for compliance.

Grievance Redressal Officer:

Name: Mr. Aditya Nair

Mobile: +91 9217812623

Email: care@cash247.in

10Your Individual Rights

  • Right to access your information
  • Right to correct inaccurate data
  • Right to request deletion (subject to conditions)
  • Right to withdraw consent

Requests must be emailed to: care@cash247.in

11Sharing & Transfer of Information

Your information may be shared with Banks, NBFCs, credit bureaus, KYC vendors, regulators, and other authorized partners under strict confidentiality rules.

12Security: How We Safeguard Your Data

We use strong physical, technical, and organizational safeguards. All data is stored on secure servers located in India.

13Minors

We do not knowingly collect information from minors. If such data is discovered, we will delete it promptly.

14Updates to This Privacy Policy

This Privacy Policy may be updated periodically. Continued use of cash247 services signifies acceptance of any updates.

15Consent

By using our services or providing your information, you consent to all data practices described in this Privacy Policy.

16How to Contact Us

Registered Office: 1st Floor, 213, D Block, Sector 63, Noida

For questions or concerns, email: care@cash247.in

Grievance Officer: Mr. Aditya Nair — +91 9217812623

By using our website and providing your information, you confirm that you have read, understood, and agreed to this Privacy Policy.

cash247 logo

SIDDHI TRADERS PRIVATE LIMITED is a Non-Banking Finance Company (NBFC) registered with the Reserve Bank of India (RBI). The company operates its lending services under the brand name cash247, offering quick and reliable solutions to meet customers’ instant financial requirements.

GROWTHX BUSINESS TECHNOLOGY SOLUTIONS PRIVATE LIMITED is our partner company providing financial consulting and advisory support

Contact Us

  • care@cash247.in
  • +91 9217812623

cash247

  • Account Deletion
  • Grievance Redressal Policy
  • Data Retention Policy

Grievance Officer

  • Mr. Aditya
  • +91 9217812623
  • care@cash247.in

Other

  • About Us
  • Get in Contact
  • Eligibility Criteria

© 2025 cash247. All rights reserved.